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NetCrafted Email Deliverability Management

Make Sure Your Service Emails Land in the Inbox

Promotions, maintenance reminders, estimates, and appointment confirmations only work if customers actually receive them. We monitor inbox placement and sender reputation—then fix deliverability issues before they cost you booked jobs.

We make sure your home service emails get delivered.

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If You Send Promotions and Reminders, You’re Probably Losing Some of Them

Home service email is brutally unforgiving: you send a seasonal offer, a maintenance reminder, or a financing message—and Gmail quietly drops it into Spam or Promotions. Everything looks “sent” on your end, but calls don’t show up.

Authentication can pass and you can still hit spam. Deliverability is driven by reputation, engagement, list hygiene, and sending identity.

Promotional blasts land in Spam → fewer calls, fewer booked jobs

Appointment confirmations get missed → no-shows and reschedules

“Estimate ready” or follow-up emails don’t get read → lost conversions

No one is watching inbox placement or sender reputation

Vendor sending domains + tracking links make it harder to diagnose

Free tools can show pieces of the problem — but they don’t take responsibility for monitoring, fixing, and keeping it stable. That’s where we come in.

Email Deliverability Management for Plumbing, HVAC, and Electrical Companies

NetCrafted Email Deliverability Management is a done-for-you service that audits, fixes, and continuously monitors your email deliverability so your messages reach the inbox—not spam folders or nowhere at all.

We work with common home service stacks, marketing platforms, CRMs, booking systems, and email providers like Google Workspace and Microsoft 365.

Fix the Basics

  • SPF, DKIM, and DMARC configured correctly (and kept clean over time)

  • Sender identity alignment (From/Reply-To/sending domain) where possible

  • Transactional + promotional email testing (confirmations, reminders, promos)

  • Cleanup of conflicting DNS records and “SPF bloat”

  • Review of tracking/redirect domains and risky template patterns

Monitor & Protect Your Reputation

  • Ongoing monitoring of authentication, alignment, and configuration changes

  • DMARC report review and interpretation

  • Gmail reputation checks (when available)

  • Alerts when something breaks, changes, or starts trending toward spam

  • Trend tracking so you catch problems before a major seasonal campaign

Ongoing Management & Reporting

  • Proactive fixes before they become revenue-impacting issues

  • Monthly “Email Health” report (placement trends + what changed)

  • Clear change logs and actionable recommendations

  • Priority help when deliverability drops

How Our Managed Email Deliverability Service Works

Step 1 – Quick Assessment

We gather details about your email stack: marketing platform, CRM tools, sending domains, list sources, and the types of emails you send (promos, reminders, confirmations).

Step 3 – Monitoring & Alerts

We monitor for authentication failures, new senders, reputation shifts, and inbox placement changes—so you’re not blindsided right before your next campaign.

Step 2 – Deep Audit & Fixes

We audit SPF/DKIM/DMARC, sender alignment, and template/link risk factors. Then we implement safe cleanup and configuration changes.

Step 4 – Ongoing Management

You get monthly reporting plus proactive adjustments whenever your stack changes (new tools, new domains, new campaigns).

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Plans for Home Service Companies

All plans include NetCrafted Email Deliverability Management for one primary domain.

Monitor

$ 39 / month
  • Initial audit & setup fee
  • Monthly monitoring
  • DMARC & reputation checks
  • Monthly snapshot report
  • Alerts for serious issues
  • “Tell-you-what-to-change” guidance
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Manage

$ 99 / month
  • Full setup & cleanup
  • We make DNS changes for you
  • Ongoing fixes included
  • Monthly Email Health Report
  • Priority troubleshooting

Premium

$ 199 / month
  • Multiple sending systems
  • Priority incident response
  • Promotional + transactional deliverability coverage
  • Quarterly review call

Initial setup and cleanup may be required depending on your current sending setup and how your platform is configured.

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Why Trust NetCrafted with Your Email Deliverability?

  • Built for service businesses that live on booked calls and seasonal demand

  • Practical “get it fixed” approach—not dashboards and vague advice

  • Experience with real-world stacks (marketing platforms, CRMs, booking tools, tracking links)

  • Clear reporting, change logs, and ownership of outcomes

Frequently Asked Questions

What exactly is NetCrafted Email Deliverability Management?

It’s a managed service where we take responsibility for your email authentication, sending identity health, and ongoing deliverability monitoring—so your promos and customer communications consistently reach the inbox.

Do I really need this if my email mostly works?
We send through a vendor domain. Can you still help?
Do you replace my email provider?
What access do you need?
Can you help if emails already go to spam?

Stop Losing Booked Jobs to Spam Filtering

If your business depends on seasonal promos, maintenance reminders, and appointment communications, it depends on email deliverability. We make sure those messages get delivered—and stay that way.

Not sure what’s going on? Send a message and we’ll point you in the right direction.

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